A person or organisation that answers questions in a survey is called what?

Study for the Edexcel A-Level Business Theme 1 Test. Quiz includes flashcards and multiple choice questions. Each question comes with hints and explanations. Get exam-ready now!

Multiple Choice

A person or organisation that answers questions in a survey is called what?

Explanation:
Respondent. In survey work, the person who answers the questions is called a respondent because they provide the data researchers analyze. The sample is the group chosen to take part in the survey, not the individual answering. Focus groups describe a group discussion format used to explore views, rather than a single person’s answers. Market research is the overall activity of gathering and analyzing information about markets and consumers, with surveys being one method. So the term that specifically names the person who answers the questions is respondent.

Respondent. In survey work, the person who answers the questions is called a respondent because they provide the data researchers analyze. The sample is the group chosen to take part in the survey, not the individual answering. Focus groups describe a group discussion format used to explore views, rather than a single person’s answers. Market research is the overall activity of gathering and analyzing information about markets and consumers, with surveys being one method. So the term that specifically names the person who answers the questions is respondent.

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